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In Layman's Terms

Solopreneurs are changing the world one business at a time. But it can be hard to stand out online when there are so many others doing the same thing. That’s why Joyce Layman created this podcast – to inspire and equip driven solopreneurs to leverage the online world, sell more services, and make a bigger impact. It's easy to feel overwhelmed doing all the things – from branding yourself on social media, creating content and compelling offers to building funnels so you can convert more connections into clients. And that’s the shortlist. In each episode, you’ll gain simple strategies and actionable tips (without the fluff) to help you move the needle in your business. If you're looking for transparency and some tough love, you’ve come to the right place. It's time to get visible and step out of your comfort zone so you can attract the clients you deserve.
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Now displaying: July, 2017
Jul 17, 2017

David Patrick learned first-hand from brilliant marketers like McDonald's, P&G, LG Electronics, General Motors, Miller Lite, Kellogg, and Burger King to name a few. He worked his way up through the ranks and has served as a COO, CMO for companies like Beauty Brands and Westlake Hardware, David looked beyond marketing to connect a vision to a strategy to an action plan; aligning the Why, What, and How. 

Now as the Founder of High Performance Retail Marketing Group, David builds strategies that drive brands, businesses, leadership teams, and companies. He also teaches future builders of marketing, business strategy, and entrepreneurship in the MBA programs at the University of Missouri and the University of Kansas. In this how to episode, David shares insider strategies to grow your business through effective marketing. Of course, there are bonus adds too. 

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